TY  - DATA
AU  - Claudio A Saavedra
TI  - The Marketing Challenge for Industrial Companies
T2  - Management for Professionals
SN  - 9783319306100
PB  - Springer
KW  - Business and Management
KW  - Marketing
UR  - https://link.springer.com/openurl?genre=book&isbn=978-3-319-30610-0
ER  -