Ivana Busljeta Banks <br/><br/>
Advances in Advertising Research (Vol. V) 

 - 2015 
 -  Springer  2015 
 - European Advertising Academy .
<br/><br/><label>ISBN: </label>9783658081324 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business and Economics<br/>Marketing