TY  - DATA
AU  - Rudolf Grunig
AU  -  Dirk Morschett
TI  - Developing International Strategies
SN  - 9783662531235
PB  - Springer
KW  - Business and Management
KW  - Business Strategy and Leadership
UR  - https://link.springer.com/openurl?genre=book&isbn=978-3-662-53123-5
ER  -