TY - DATA AU - Margarete Rosina TI - The Power of Communicating the Family Firm Status T2 - Familienunternehmen und KMU SN - 9783658196998 PB - Springer KW - Branding KW - Business and Management UR - https://link.springer.com/openurl?genre=book&isbn=978-3-658-19699-8 ER -