TY  - DATA
AU  - Sandford Borins
AU  -  Beth Herst
TI  - Negotiating Business Narratives
SN  - 9783319779232
PB  - Springer
KW  - Automotive Industry
KW  - Business and Management
UR  - https://link.springer.com/openurl?genre=book&isbn=978-3-319-77923-2
ER  -