TY  - DATA
AU  - Karin Thier
TI  - Storytelling in Organizations
T2  - Management for Professionals
SN  - 9783662563830
PB  - Springer
KW  - Branding
KW  - Business and Management
UR  - https://link.springer.com/openurl?genre=book&isbn=978-3-662-56383-0
ER  -