TY  - DATA
AU  - Nina Krey
AU  -  Patricia Rossi
TI  - Boundary Blurred: A Seamless Customer Experience in Virtual and Real Spaces
T2  - Developments in Marketing Science: Proceedings of the Academy of Marketing Science
SN  - 9783319991818
PB  - Springer
KW  - Business and Management
KW  - Customer Relationship Management
UR  - https://link.springer.com/openurl?genre=book&isbn=978-3-319-99181-8
ER  -