TY  - DATA
AU  - Patricia Rossi
AU  -  Nina Krey
TI  - Finding New Ways to Engage and Satisfy Global Customers
T2  - Developments in Marketing Science: Proceedings of the Academy of Marketing Science
SN  - 9783030025687
PB  - springer
KW  - Business and Management
KW  - Consumer Behavior
UR  - https://link.springer.com/openurl?genre=book&isbn=978-3-030-02568-7
ER  -