TY  - DATA
AU  - Florian Neus
TI  - Event Marketing in the Context of Higher Education Marketing and Digital Environments
T2  - Handel und Internationales Marketing Retailing and International Marketing
SN  - 9783658292621
PB  - springer
KW  - Business and Management
KW  - Marketing
UR  - https://link.springer.com/openurl?genre=book&isbn=978-3-658-29262-1
ER  -