TY - DATA AU - Androniki Kavoura AU - Efstathios Kefallonitis AU - Prokopios Theodoridis TI - Strategic Innovative Marketing and Tourism T2 - Springer Proceedings in Business and Economics SN - 9783030361266 PB - springer KW - Business and Management KW - Marketing UR - https://link.springer.com/openurl?genre=book&isbn=978-3-030-36126-6 ER -