TY - DATA AU - Marta Massi AU - Alex Turrini TI - The Artification of Luxury Fashion Brands T2 - Palgrave Studies in Practice: Global Fashion Brand Management SN - 9783030261214 PB - springer KW - Business and Management KW - Marketing UR - https://link.springer.com/openurl?genre=book&isbn=978-3-030-26121-4 ER -