"Bobrow, Edwin E (ed)" <br/><br/>
Marketing handbook vol :1  marketing practices 

 - 1 
 - Illinois  Dow Jones-Irwin  1985 
 - "xxii,630p. : ill. ;23.5cm." 
<br/><br/> includes index 
<br/><br/><label>ISBN: </label>0870945238 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing