TY  - BOOK
AU  - Green, Paul, E
AU  - Albaum, Gerald
AU  - Tull, Donald, S
TI  - Research for marketing decisions
SN  - 8120307577
CY  - New Delhi
KW  - Marketind decision
KW  - Marketing research
KW  - Tactics of marketing
N1  - Includes index
ER  -