TY  - BOOK
AU  - "Hanssens, Dominique M"
AU  - "Parsons, Leonard J"
AU  - "Schultz, Randall L"
TI  - Market response models
T2  - International Series In Quantitative Marketing
SN  - 079239013X
CY  - Boston
KW  - Marketing surveys--Econometric models
KW  - Sales forecasting--Econometric models
KW  - Time series analysis
N1  - includes bibliography and index
ER  -