"Berman, Barry" <br/><br/>
Marketing channels 

 - 1 
 - New York  John Wiley  c1996 
 - "xci, 634p . : ill. ;23cm." 
<br/><br/> includes index 
<br/><br/><label>ISBN: </label>0471577480 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing channels--Management