TY - DATA AU - SCHMIDT, Rosemarie and Joseph F. KESS TI - Television Advertising and Televangelism. Discourse Analysis of Persuasive Language T2 - Pragmatics & Beyond SN - 9789027225559 PB - John Benjamins Publishing Co. KW - Communication Studies KW - Evangelistic work--Language.,Persuasion (Rhetoric),Television advertising--Language.,Television in religion KW - LANGUAGE ARTS & DISCIPLINES UR - https://search.ebscohost.com/login.aspx?direct=true&db=e000xww&site=ehost-live&scope=site&AN=363384 ER -