"Hart, Norman (ed)" <br/><br/>
Effective industrial marketing  business to business marketing of goods and services 

 - 1 
 - London  Kogan Page  1994 
 - 306p. : ill. ;23cm. 
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label>0749411449 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Industrial marketing