Eastman, Susan Tyler <br/><br/>
Broadcast/cable/web programming  strategies and practices 

 - 6 
 - London  Wadworth  2002 
 - xiv, 466p.  
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>053451295-X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Cable television -- Planning<br/>Radio programs -- Planning<br/>Television programs -- Planning