"Woodruffe, Helen" <br/><br/>
Services marketing 

 - 1 
 - Delhi  Macmillan  1992 
 - "ix,307p. : ill. ;23cm." 
<br/><br/> includes bibliography and index 
<br/><br/><label>ISBN: </label>333930800 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Service industries--Marketing