"Oliver, Richard L" <br/><br/>
Satisfaction : a behavioral perspective on the consumer 

 - 1 
 - New York  Mcgraw Hill  c1997 
 - "xvi,432p. : ill. ;23.5cm." 
 - Mcgraw Hill Series In Marketing & Advertising .
<br/><br/> includes index 
<br/><br/><label>ISBN: </label>71154124 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer satisfaction--Evaluation<br/>Customer loyalty<br/>Customer satisfaction