"Moorthi, YLR" <br/><br/>
Brand management  the Indian cotext 

 - New Delhi  Vikas  c1999 
 - "xi,171p. : ill. ;24cm." 
<br/><br/> includes index 
<br/><br/><label>ISBN: </label>8125907394 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand management