"Bly, Robert W" <br/><br/>
Business to business direct marketing  proven direct response methods to generate more leads and sa 

 - 2 
 - Chicago  NTC Business Books  c1998 
 - "xii,403p. : ill. ;24cm." 
<br/><br/> includes index 
<br/><br/><label>ISBN: </label>844232432 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Direct marketing