Fjermestad, Jerry, ed. <br/><br/>
Electronic customer relationship management 

 - New Delhi  Prentice-Hall  2006 
 - xiii, 210p. : ill.  
<br/><br/> Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>8120329945 
<br/><br/><label>Subjects--Topical Terms: </label><br/>CRM -- E commerce<br/>Customer Relationship Management -- CRM<br/>E-commerce