"Kotler, Philip" <br/><br/>
Marketing management 

 - 10 
 - New Delhi  Prentice Hall Of India  c2000 
 - "xxxi,718p. : ill. ;25.5cm." 
<br/><br/> includes index 
<br/><br/><label>ISBN: </label>8120316096 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management