"Buskirk, Richard H" <br/><br/>
Selling  principles and practices 

 - 13 
 - New York  Mcgraw Hill  c1992 
 - "xviii,551p. ;23cm." 
 - McGraw Hill Marketing Series .
<br/><br/> includes index 
<br/><br/><label>ISBN: </label>71125590 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Selling