Gilmore, Audrey <br/><br/>
Services marketing and management 

 - New Delhi  Sage  2003 
 - 215p.   
<br/><br/> Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>817829334X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Internal marketing  Service organizations<br/>Managing services<br/>Services marketing and management