Bhaskara Rao, N <br/><br/>
A handbook of poll surveys in media : an Indian perspective 

 -  Gyan Publishing House  New Delhi  2010 
 - 329p.   
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label>9788121210423 
<br/><br/><label>Subjects--Topical Terms: </label><br/>JournalismPoll surveys<br/>Poll surveys  Media