"Lovelock, Christopher H" <br/><br/>
Principles of service marketing and management 

 - 1 
 - New Jersey  Prentice Hall  c1999 
 - "xvii,414p. : ill. ;27.5cm." 
<br/><br/> includes index 
<br/><br/><label>ISBN: </label>130213748 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Service industries--Marketing