"Armstrong, Gary" <br/><br/>
Marketing  an introduction 

 - 5 
 - Delhi  Addison Wesley Longman  c2000 
 - "xxvii,575+125p. : ill. ;24cm." 
<br/><br/> includes index 
<br/><br/><label>ISBN: </label>8178083531 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management