Kotabe, Masaaki <br/><br/>
Global marketing management 

 - 5 
 - New Delhi  Wiley India  2011 
 - xxiii, 717p.   
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>9788126534128 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Financial environment<br/>Global marketing strategies<br/>Global pricing<br/>Marketing management -- Global<br/>Products and services -- Marketing<br/>Sales management