Srabanti Mukherjee <br/><br/>
Consumer behaviour 

 - New Delhi  Cengage Learning  2012 
 - xxi, 448p.   
<br/><br/> Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9788131516225 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behaviour<br/>Consumer decision-making