TY  - BOOK
AU  - Vinod V. Sople
TI  - Managing intellectual property : the strategic imperative
SN  - 9788120346451
CY  - New Delhi
KW  - Intellectual property
KW  - Intellectual property rights(IPR)--Marketing
KW  - Intellectual property--Management
KW  - Trademarks
N1  - Includes bibliographical references and index
ER  -