"Wilson, Charles" <br/><br/>
Profitable customers  how to identify develop and retain them 

 - 2 
 - New Delhi  Kogan Page  1999 
 - "viii,184p. : ill. ;23cm." 
<br/><br/> includes index 
<br/><br/><label>ISBN: </label>8175540958 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer satisfaction<br/>Marketing management