TY  - BOOK
AU  - Kelley, Larry D
AU  - Jugenheimer, Donald W
AU  - Sheehan, Kim Bartel
TI  - Advertising media workbook and sourcebook
SN  - 9780765640949
CY  - New York
KW  - Advertising media planning
KW  - Advertising media planning  Problems
N1  - Includes bibliographical references and index
ER  -