"Kotler, Philip" <br/><br/>
Marketing management 

 - 11 
 - Delhi  Pearson Education  2003 
 - "xxix,706. : ill. ;25.5cm." 
<br/><br/> includes index 
<br/><br/><label>ISBN: </label>8178086549 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management