Krishnamacharyalu C S G <br/><br/>
Rural marketing  text and cases 

 - Delhi  Pearson Education  2002 
 - "xvii,397p. : ill. ;24cm." 
<br/><br/> includes bibliography and index 
<br/><br/><label>ISBN: </label>8178085763 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--India<br/>Rural development--India<br/>Rural industries--India<br/>Rural marketing--India