"Zeithaml, Valarie A" <br/><br/>
Services marketing  integrating customer focus across the firm 

 - 3 
 - New Delhi  Tata Mcgraw Hill  c2003 
 - "xx,668p. : ill. ;25cm" 
<br/><br/> includes index 
<br/><br/><label>ISBN: </label>0070530424 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer service<br/>Service industries--Marketing