Refine your search
Availability
-
Authors
- "Allen, Chris T"
- "Baack, Donald"
- "Batra, Rajeev"
- "Clow, Kenneth E"
- "Jones, John Philip"
- "Ries, Al"
- "Semenik, Richard J"
- "Sengupta, Subroto"
- "Shimp, Terence A"
- "Sugars, Bradley J"
- Chunawalla S A
- D'Souza, Alan
- Dileep Kumar, M C
- Jones, John Philip
- Jugenheimer, Donald ...
- Kazmi S H H
- Kelley, Larry D
- Kruti Shah
- Vineeth, K M
- Wells, William
- Show more
- Show less
-
Collections
-
Holding libraries
-
Item types
-
Series
-
Topics
- Advertising
- Advertising and prom...
- Advertising and prom...
- Advertising manageme...
- Advertising Manageme...
- Advertising media pl...
- Advertising--Managem...
- Brand name products
- Communication in mar...
- Direct marketing
- Internet advertising
- Internet marketing
- Marketing
- Marketing communicat...
- Marketing management
- Marketing research
- Mass communication
- Positioning (Adverti...
- Public relations
- Sales promotion
- Show more
- Show less