Central Library - Coimbatore

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61.
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Marketing by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Amsterdam ; North-Holland ; 1993
Availability: Items available for reference: AMRITA SCHOOL OF BUSINESS: Not for loan (1)Location, call number: RM19-R4 005.658.8(02) N3.

62.
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Promotional culture advertising ideology and symbolic expression by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Sage ; 1994
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-40-R2 005.659.1 N1.

63.
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Cases in marketing by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Sage ; 1997
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: RM20-R3 005.658.8 N7.

64.
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Marketing management a strategic approach with a global orientation by
Edition: 3
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston ; Irwin / Mcgraw Hill ; c1998
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-38-R2 005.658.8.21 N8.

65.
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Building strong brands by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York ; Free Press ; 1996
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-41-R1 005.659.126 N6.

66.
Business marketing by
Edition: 3
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Prentice Hall ; c1998
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-35-R1 005.658.8 N8.

67.
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Marketing visions by
Edition: 2
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Sydney ; Prentice Hall ; c1997
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-35-R1 005.658.8 N7.

68.
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Marketing management an asian perspective by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Singapore ; Prentice Hall ; c1996
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (2)Location, call number: GM-34-R4 005.658.8 N4, ...

69.
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22 immutable laws of marketing violate them at your own risk by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi ; HarperCollins ; 1997
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-34-R5 005.658.8 N7.

70.
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Managing marketing text cases and readings by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York ; Free Press ; c1984
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-34-R2 005.658.8 M4.

71.
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Marketing by
Edition: 5
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston ; Mcgraw Hill / Irwin ; 1997
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-35-R1 005.658.8 N7.

72.
Foundations of advertising thoery and practice by
Edition: 4
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai ; Himalaya ; 1997
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-40-R4 005.659.1.01 N7.

73.
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Marketing mistakes by
Edition: 6
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York ; John Wiley ; c1995
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-34-R3 005.658.8 N2.

74.
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Martin pring on market momentum by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York ; Mcgraw Hill ; c1993
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-34-R4 005.658.8 N3.

75.
Cases in marketing managemet by
Edition: 7
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago ; Irwin ; c1997
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: RM20-R3 005.658.8 N7.

76.
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Marketing principles and perspectives by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago ; Irwin ; c1995
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-34-R5 005.658.8 N5.

77.
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Contemporary marketing by
Edition: 7
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Fort Worth ; Dryden Press ; c1992
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-34-R3 005.658.8 N2.

78.
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Marketing management strategies and programs by
Edition: 6
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York ; Mcgraw Hill ; c1997
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-35-R1 005.658.8 N7.

79.
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Customer focused marketing : actions for delivering greater internal and external customer satisfaction by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Mcgraw Hill ; c1993
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-22-R2 005.346 N3.

80.
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Global marketing strategy by
Edition: 2
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Bombay ; Jaico ; 1997
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-36-R2 005.658.8(100) N75.

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