Central Library - Coimbatore

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1.
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Relevance regained from top-down control to bottom-up empowerment by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York ; Free Press ; c1992
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-7-R4 005:658 N2.

2.
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Customer loyalty how to earn it how to keep it by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York ; Lexington Books ; c1995
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-39-R1 005.658.818 N5.

3.
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Aftermarketing : how to keep customers for life through relationship marketing by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago ; Irwin ; 1995
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-22-R2 005.346 N5.

4.
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Marketing channles a relationship management approach by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago ; Irwin ; 1997
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-22-R2 005.346 N7.

5.
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Loyalty effect hidden force behind growth profits and lasting value by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston ; HBS Press ; c1996
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-22-R2 005.346 N6.

6.
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Customer connections new strategies for growth by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston ; HBS Press ; c1997
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-22-R2 005.346 N7.

7.
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Horizontal management beyond total customer satisfaction by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York ; Lexington Books ; c1991
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-22-R2 005.346 N1.

8.
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One size fits one building relationships one customer and one employee at a ti by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York ; Van Nostrand Reinhold ; c1997
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-22-R2 005.346 N7.

9.
Customer driven marketing the ideal way to increased profits through marketing sales i by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Kogan Page ; c1997
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-22-R2 005.346 N7.

10.
Building buyer relationships successful sales & marketing in a business enviotonment by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi ; Macmillan ; 1995
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-22-R2 005.346 N'005.

11.
At your service calamities catastrophes and other curiosities of customer se by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York ; John Wiley ; c1998
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-39-R1 005.658.818 N8.

12.
24 brand mantras finding a place in the minds and hearts of consumers by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi ; Response Books ; 2001
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-41-R2 005.659.126 P1.

13.
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Customer relationship management essentials by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi ; Prentice Hall Of India ; 2000
Availability: Items available for reference: AMRITA SCHOOL OF BUSINESS: Not for loan (1)Location, call number: RM15-R5 005.658.818 P.

14.
Relationship based enterprise : powering business success through customer relationship management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Toronto ; Mcgraw Hill ; c2001
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-22-R2 005.346 P1.

15.
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Wireless rules : new marketing strategies for customer relationship management any time anywhere by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York ; Mcgraw Hill ; c2001
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-22-R2 005.346 P1.

16.
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Marketing customer interface 1999-2000 CIM workbook by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi ; Viva Books ; 2000
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: RM4-R1 005.658.8(07) P (T.A.36).

17.
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Handbook of key customer relationship management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi ; Addison Wesley Longman ; c2001
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-22-R2 005.346 P1.

18.
Finding the profit in customer satisfaction translating best practices into bottom line results by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: USA ; Contemporary Books ; c1999
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-22-R2 005.346 N8.

19.
Turn customer service into customer sales by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: USA ; NTC LearningWorks ; c1987
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-22-R2 005.346 M7.

20.
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Customer relationship management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi ; Tata Mcgraw Hill ; c2002
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-22-R3 005.346 P2.

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