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1.		Brand building advertising concepts and cases by Parameswaran M G Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi ; Tata Mcgraw Hill ; c2001 Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-41-R2 005.659.126 P1. Place hold Save to lists Add to cart (remove)
2.	Image from Amazon.com	Global brands by Senthil Ganesan (ed) Material type: Text; Format: print ; Literary form: Not fiction Publication details: Hyderabad ; ICFAI Press ; 2002 Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: RM20-R3 005.659.126(094.8) P2. Place hold Save to lists Add to cart (remove)
3.	Image from Amazon.com	Best practice cases in branding lessons from the world's strongest brands by "Keller, Kevin Lane" Edition: 3 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Delhi ; Dorling Kindersley ; 2008 Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: RM20-R3 005.659.126(094.8) P8. Place hold Save to lists Add to cart (remove)

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