| 000 | 00620nam a2200229Ia 4500 | ||
|---|---|---|---|
| 001 | M10002 | ||
| 005 | 20250219110835.0 | ||
| 008 | 250219s9999 xx 000 0 und d | ||
| 020 | _a0070590192 | ||
| 100 | _a"Kirk, Bradford C" | ||
| 245 | 0 | _aLessons from a chief marketing officer | |
| 245 | 0 | _bwhat it takes to win in consumer marketing | |
| 260 | _aNew Delhi | ||
| 260 | _bTata Mcgraw Hill | ||
| 260 | _c2003 | ||
| 300 | _a"xii,243p. : ill. ;21.5cm." | ||
| 500 | _aincludes index | ||
| 650 | _aAdvertising--Management | ||
| 650 | _aMarketing research. | ||
| 650 | _aMarketing--Management | ||
| 942 | _cBK | ||
| 999 |
_c10265 _d10265 |
||