000 | 00605nam a2200229Ia 4500 | ||
---|---|---|---|
001 | M10173 | ||
005 | 20250219110838.0 | ||
008 | 250219s9999 xx 000 0 und d | ||
020 | _a1591396190 | ||
100 | _a"Chan, Kim W" | ||
245 | 0 | _aBlue ocean strategy | |
245 | 0 | _bhow to create uncontested market space and make the competit | |
260 | _aBoston | ||
260 | _bHBS Press | ||
260 | _cc2005 | ||
300 | _a"xv,240p. : ill. ;24cm." | ||
500 | _aincludes bibliography and index | ||
650 | _aMarket segmentation | ||
650 | _aNew products | ||
700 | _a"Mauborgne, Renee" | ||
942 | _cBK | ||
999 |
_c10415 _d10415 |