000 | 00623nam a2200241Ia 4500 | ||
---|---|---|---|
001 | M10629 | ||
005 | 20250219110848.0 | ||
008 | 250219s9999 xx 000 0 und d | ||
020 | _a8129709023 | ||
100 | _a"Gupta, Sunil" | ||
245 | 0 | _aManaging customers as investment | |
245 | 0 | _bstrategic value of customers in the long run | |
250 | _a1 | ||
260 | _aDelhi | ||
260 | _bPearson Education | ||
260 | _cc2005 | ||
300 | _a"xvii, 205p. : ill. ;23.5cm." | ||
500 | _aincludes index | ||
650 | _aCustomer satisfaction | ||
650 | _aCustomer service | ||
700 | _a"Lehmann, Donald R" | ||
942 | _cBK | ||
999 |
_c10879 _d10879 |