| 000 | 00683nam a2200265Ia 4500 | ||
|---|---|---|---|
| 001 | M11928 | ||
| 005 | 20250219110914.0 | ||
| 008 | 250219s9999 xx 000 0 und d | ||
| 020 | _a0070660077 | ||
| 100 | _a"Zeithaml, Valarie A" | ||
| 245 | 0 | _aServices marketing | |
| 245 | 0 | _bintegrating customer focus across the firm | |
| 250 | _a4 | ||
| 260 | _aNew Delhi | ||
| 260 | _bTata Mcgraw Hill | ||
| 260 | _cc2006 | ||
| 300 | _a"xxix,743p. : ill. ;24cm." | ||
| 500 | _aincludes index | ||
| 650 | _aCustomer service | ||
| 650 | _aMarketing | ||
| 650 | _aServices industries--Marketing | ||
| 700 | _a"Bitner, Mary Jo" | ||
| 700 | _a"Gremler, Dwayne D" | ||
| 942 | _cBK | ||
| 999 |
_c12092 _d12092 |
||