| 000 | 00580nam a2200217Ia 4500 | ||
|---|---|---|---|
| 001 | M12199 | ||
| 005 | 20250219143850.0 | ||
| 008 | 250219s9999 xx 000 0 und d | ||
| 020 | _a9788120332591 | ||
| 100 | _aGovindarajan M | ||
| 245 | 0 | _aMarketing management | |
| 245 | 0 | _b"concepts, cases, challenges and trends" | |
| 250 | _a2 | ||
| 260 | _aNew Delhi | ||
| 260 | _bPrentice Hall Of India | ||
| 260 | _cc2007 | ||
| 300 | _a"xviii,312p. : ill. ;23.5cm." | ||
| 500 | _aincludes bibliographical references and index | ||
| 650 | _aMarketing management | ||
| 942 | _cBK | ||
| 999 |
_c12403 _d12403 |
||