| 000 | 00636nam a2200253Ia 4500 | ||
|---|---|---|---|
| 001 | M12759 | ||
| 005 | 20250219143901.0 | ||
| 008 | 250219s9999 xx 000 0 und d | ||
| 020 | _a075063278X | ||
| 100 | _a"McDonald, Malcolm" | ||
| 245 | 0 | _aKey account management | |
| 245 | 4 | _bthe definitive guide | |
| 250 | _a2 | ||
| 260 | _aNew Delhi | ||
| 260 | _bElsevier | ||
| 260 | _c2007 | ||
| 300 | _a"xxi,389p. : ill. ;24cm." | ||
| 500 | _aincludes index | ||
| 650 | _aKey account management (KAM) | ||
| 650 | _aMarketing --Key accounts | ||
| 650 | _aSelling --Key accounts | ||
| 700 | _a"Woodburn, Diana" | ||
| 942 | _cBK | ||
| 999 |
_c12892 _d12892 |
||