000 00614nam a2200241Ia 4500
001 M13432
005 20250219143915.0
008 250219s9999 xx 000 0 und d
020 _a9788178297491
100 _a"Velayudhan, Sanal Kumar"
245 0 _aRural marketing
245 0 _btargeting the non-urban consumer
250 _a2
260 _aNew Delhi
260 _bResponse Books
260 _c2007
300 _a249p. : ill. ;21.5cm.
500 _aincludes bibliography
650 _aConsumer behavior--India
650 _aIndia--Rural conditions
650 _aMarketing--India
942 _cBK
999 _c13538
_d13538