000 00618nam a2200229Ia 4500
001 M13895
005 20250219143926.0
008 250219s9999 xx 000 0 und d
020 _a9788131755310
100 _a"Kerin, Roger A"
245 0 _aStrategic marketing problems
245 0 _bcases and comments
250 _a12
260 _bDorling Kindersley
260 _cc2011
300 _a"xi,708p. : ill. ;27.5cm."
500 _aincludes index
650 _aMarketing --Decision making --Case studies
650 _aMarketing --Management --Case studies
700 _a"Peterson, Robert A"
942 _cBK
999 _c14079
_d14079