000 | 00618nam a2200229Ia 4500 | ||
---|---|---|---|
001 | M13895 | ||
005 | 20250219143926.0 | ||
008 | 250219s9999 xx 000 0 und d | ||
020 | _a9788131755310 | ||
100 | _a"Kerin, Roger A" | ||
245 | 0 | _aStrategic marketing problems | |
245 | 0 | _bcases and comments | |
250 | _a12 | ||
260 | _bDorling Kindersley | ||
260 | _cc2011 | ||
300 | _a"xi,708p. : ill. ;27.5cm." | ||
500 | _aincludes index | ||
650 | _aMarketing --Decision making --Case studies | ||
650 | _aMarketing --Management --Case studies | ||
700 | _a"Peterson, Robert A" | ||
942 | _cBK | ||
999 |
_c14079 _d14079 |