000 00532nam a2200205Ia 4500
001 M14504
005 20250219143939.0
008 250219s9999 xx 000 0 und d
020 _a9780749460051
100 _a"Mullin, Roddy"
245 0 _aSales promotion : how to create implement and integrate campaigns that really work
250 _a5
260 _aLondon
260 _bKogan Page
260 _c2010
300 _a"xviii,262p. : ill. ;23cm."
500 _aincludes index
650 _aSales promotion
942 _cBK
999 _c14684
_d14684